Hillsborough transportation referendum gets tourism backing - Florida Politics

Hillsborough transportation referendum gets tourism backing

Visit Tampa Bay joined the list of groups endorsing the All for Transportation campaign raising sales tax one percent to fund transportation and transit improvements, the campaign announced Friday.

The board voted unanimously to back the measure.

“Efficient and effective transportation plays a vital role in the success of tourism here in Hillsborough County,” said Santiago Corrada, president and CEO of Visit Tampa Bay. “Visit Tampa Bay supports a well-funded, well-maintained system that makes it easier for thousands of workers at hotels, restaurants, and attractions to reach their jobs safely every day and also helps millions of visitors move smoothly through the community in a way that guarantees they will enjoy their experience here and want to come back.”

If approved, the referendum would increase sales tax in Hillsborough County from 7 percent to 8 percent and raise about $280 million in the first year. The additional funds would pay for road resurfacing, sidewalks, enhanced transit and traffic technology to reduce congestion and increase safety for drivers, pedestrians and cyclists.

The money could not be used to widen highways. The Florida Department of Transportation typically funds those projects.

“The All for Transportation plan meets the needs of every neighborhood throughout Hillsborough County by investing in projects that reduce traffic congestion, make our roads safer, and provide more transit options,” said Tampa attorney Brian Willis, a member of the All for Transportation campaign. “One of our main priorities is giving employees fast, reliable, and safe options to get to work. Lack of transportation should never be the reason a person can’t take a job, or a business loses a great employee.”  

The campaign is a citizen-led initiative that made the ballot after supporters collected more than 50,000 petitions from Hillsborough County voters. Previous transportation initiatives in Hillsborough and Pinellas County in 2010 and 2014 respectively have made the ballot through approval by county commissioners.

The Visit Tampa Bay endorsement comes after All for Transportation announced it had also received backing from the Greater Tampa Chamber of Commerce. Early on in the process the Tampa Bay Partnership also gave the initiative its nod.

The Tampa chamber also this week voted to endorse another sales tax increase measure. The Hillsborough County School Board is asking for a one-half percent increase to fund facility maintenance, more technology and career readiness, among other things.

If voters approve both, Hillsborough County’s sales tax would be 8.5 percent. Both groups are encouraging voters to approve both noting funding is long overdue for both transportation and public education.

Janelle Irwin Taylor has been a professional journalist covering local news and politics in the Tampa Bay area since 2003. Most recently, Janelle reported for the Tampa Bay Business Journal. She formerly served as the sole staff reporter for WMNF News and previously covered news for Patch.com and various local neighborhood newsletters. Her work has been featured in the New York Daily News, Free Speech Radio News and Florida Public Radio and she's been interviewed by radio stations across the nation for her coverage of the 2012 Republican National Convention. Janelle is a die-hard news junkie who isn't afraid to take on big names in local politics, including Tampa Mayor Bob Buckhorn, the dirty business of trash and recycling in St. Pete and contentious issues surrounding transit. Her work as a reporter and radio host has earned her two WMNF awards including News Volunteer of the Year and Public Affairs Volunteer of the Year. Janelle is also a devoted wife and mother to three brilliant and beautiful daughters who are a constant source of inspiration and occasional blogging fodder.


  1. “Hillsborough transportation referendum gets more government and Club Crony backing.”

    There, I fixed the headline for ya!

    My business is 100% reliant on tourism and I do NOT support this tax hike.

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