Email insights: Uber celebrates Tampa birthday by feeding the poor

uber tampa ptc

Last year has certainly been a wild ride for Uber, and now it’s giving something back to Tampa.

The San Francisco-based ride-sharing company is celebrating its first anniversary in the Tampa Bay area with an email to supporters promising to share a portion of each ride to Feeding America Tampa Bay.

According to the Uber Blog: “We’ve felt so much Uber love from the Tampa Bay community, so we’re celebrating our birthday by giving back.”

Uber’s goal is to help alleviate hunger in the Tampa Bay area with at least 35,000 meals on its local birthday.

Through midnight Friday, Uber donated $1 per ride, by each rider choosing the birthday option to help feed those in need.

To make a donation, users only need to request a ride by tapping the Birthday option on the Uber app. For each ride, $1 goes to Feeding America Tampa Bay.

Of course, as Uber “feels the love” from loyal followers in Tampa Bay, they are not getting as much from the Hillsborough County Public Transportation Commission. This week, the PTC sued Uber — as well as several driver-partners — arguing the company is not obeying established rules for taxis, limos, and other transportation services.

Rival ridesharing company Lyft, also in Tampa for about a year, is not included in the lawsuit.

Suing a company that feeds the poor? Not quite the best strategy for Hillsborough County, is it?

Phil Ammann

Phil Ammann is a Tampa Bay-area journalist, editor and writer. With more than three decades of writing, editing, reporting and management experience, Phil produced content for both print and online, in addition to founding several specialty websites, including HRNewsDaily.com. His broad range includes covering news, local government, entertainment reviews, marketing and an advice column. Phil has served as editor and production manager for Extensive Enterprises Media since 2013 and lives in Tampa with his wife, visual artist Margaret Juul. He can be reached on Twitter @PhilAmmann or at [email protected].



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