Ag Department says “Fresh From Florida” products in more foreign stores than ever


Agriculture Commissioner Adam Putnam made an announcement Tuesday morning that the Department of Agriculture and Consumer Service’s well-known “Fresh From Florida” campaign is getting results.

According to the announcement Florida-grown fruits and vegetables marketed through the state program now appear in 12,357 retail stores in 26 countries, with more than 4,000 of those stores lying outside the United States.

“Florida’s hardworking farmers, growers, ranchers and fishermen produce some of the highest quality products in the world,” Putnam said in an ebullient statement.

Recently-released numbers on agricultural exports showed that Florida agricultural exports totaled $4.2 billion last year, according to the release.

The Ag Department highlighted its relationships with foreign markets that favor Florida-grown products, especially citrus.

The announcement said Canada led the way last year with Florida fruits and vegetables appearing in 1,824 stores, followed by Scandinavia collectively with 724 stores. South Korea (507), the U.K. (320) and Japan (276) rounded out the top five.        

“Over the lifetime of the program, now finishing its sixteenth year, this is the highest number of store outlets ever included,” wrote the department, which dates back to Florida’s first post-Civil War constitution in 1868.

“From blueberries in Japan to grapefruit in Denmark and dozens of commodities in Canada and the U.S., the program strives to help Florida’s more than 47,000 farmers sell their products.”

The announcement comes amid controversy in the world of state government support for domestic citrus.

The Department of Citrus had to come to the rescue when Gov. Rick Scott vetoed a $1 million line-item to provide fresh orange and grapefruit juice to vistor welcome centers near state lines earmarked for the state’s Visit Florida tourism program.

For now, the juice is safe.

Ryan Ray

Ryan Ray covers politics and public policy in North Florida and across the state. He has also worked as a legislative researcher and political campaign staffer. He can be reached at [email protected].


Florida Politics is a statewide, new media platform covering campaigns, elections, government, policy, and lobbying in Florida. This platform and all of its content are owned by Extensive Enterprises Media.

Publisher: Peter Schorsch @PeterSchorschFL

Contributors & reporters: Phil Ammann, Drew Dixon, Roseanne Dunkelberger, A.G. Gancarski, Anne Geggis, Ryan Nicol, Jacob Ogles, Cole Pepper, Gray Rohrer, Jesse Scheckner, Christine Sexton, Drew Wilson, and Mike Wright.

Email: [email protected]
Twitter: @PeterSchorschFL
Phone: (727) 642-3162
Address: 204 37th Avenue North #182
St. Petersburg, Florida 33704