Email insights: For Uber, it’s Madden 16 Game Day

madden_nfl_16 uber

For the popular ride-sharing service Uber, Monday is Game Day.

Uber and EA Sports team up to deliver free copies of the world’s most popular video game, Madden NFL 16, for Xbox One. That’s a full day before the game hits shelves for everyone else.

In an email from Uber, the special promotion, co-sponsored by the National Football League Players Association, will be open to Madden fans in all 32 NFL cities. Supplies are limited, but the entry is straightforward: in Tampa, simply open the Uber app; Enter MADDENTPA to unlock the MADDEN NFL option; request MADDEN NFL  starting at 11 a.m., (if a special vehicle is available) a free copy of Madden NFL 16 will be routed to your location. (In Jacksonville, the code is MADDENJAX; for Miami, it’s MADDENMIA).

Uber’s offer is for a limited time on a first-come, first serve basis. Unsurprisingly, demand will be very high and not everyone will win a game.

To make the contest even more interesting, Uber will provide one Tampa rider with the ultimate Xbox One prize pack: a console and copy of the game delivered by Derrick Brooks, the former Tampa Bay Buc and Pro Football Hall of Famer.

Promo codes for each city are:

Arizona – MADDENAZ

Atlanta – MADDENATL

Baltimore – MADDENNBAL

Boston – MADDENBOS

Buffalo – MADDENBUF

Charlotte – MADDENCLT

Chicago – MADDENCHI

Cincinnati – MADDENCINCY

Cleveland – MADDENCLE

Dallas – MADDENDAL

Denver – MADDENCO

Detroit – MADDENDET

Green Bay – MADDENGB

Houston – MADDENHOU

Indianapolis – MADDENIND

Jacksonville – MADDENJAX

Kansas City – MADDENKC

Miami – MADDENMIA

Minnesota – MADDENMSP

Nashville – MADDENNASH

New Orleans – MADDENNOLA

New York (Giants) – MADDENNYG

New York (Jets) – MADDENNYJ

Oakland – MADDENOAK

Philadelphia – MADDENPHL

Pittsburgh – MADDENPGH

Saint Louis – MADDENSTL

San Diego – MADDENSD

San Francisco – MADDENSF

Seattle – MADDENSEA

Tampa Bay – MADDENTPA

Washington D.C. – MADDENDC

Phil Ammann

Phil Ammann is a Tampa Bay-area journalist, editor and writer. With more than three decades of writing, editing, reporting and management experience, Phil produced content for both print and online, in addition to founding several specialty websites, including HRNewsDaily.com. His broad range includes covering news, local government, entertainment reviews, marketing and an advice column. Phil has served as editor and production manager for Extensive Enterprises Media since 2013 and lives in Tampa with his wife, visual artist Margaret Juul. He can be reached on Twitter @PhilAmmann or at [email protected].



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