Tag: Frank Luntz
Image via Remove Ron.


In their first joint appearance of the campaign, the two leading Republican candidates for governor Saturday night outlined a series of conservative stances on abortion, gun rights and education There were few differences between Agriculture Commissioner Adam Putnam and U.S. Rep. Ron DeSantis, who each took questions in separate half-hour sessions before the Florida Family […]


There’re breakfasts and tailgates, post-session beers and pre-session rallies. The Republican Party of Florida outlined the schedule for state delegates in a 17-page packet this week. The packets, sent to the 99 delegates and 96 alternates heading to the 2016 Republican National Convention in Cleveland, are meant to give Florida Republicans a rundown of the […]

Melissa RossSeptember 7, 2015

In politics, language can make all the difference. For example, famed political consultant/public opinion guru Frank Luntz made his reputation by turning oil drilling into “energy exploration” and changing the estate tax into the “death tax.” “It’s not what you say,” went his famous slogan, “it’s what they hear.” Luntz also advised clients not to […]

Guest AuthorJanuary 16, 2014

Though the firearm crime rate in America has steadily decreased since 1993, America remains awash in guns — legally purchased as well as illegally obtained. An estimated 6.6 million guns were transferred in 2012 without a federal background check. The Internet has opened up a vast marketplace of weapons — some from licensed dealers, many […]


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