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Philip Levine launches new ad that looks beyond primary

Gubernatorial candidate Philip Levine, bouyed to the top of the Democratic heap in the latest poll, is launching a new TV commercial that appears aimed at showdowns with Republicans and U.S. Rep. Ron DeSantis, rather than his Aug. 28 primary opponents.

The new 30-second spot “The Challenge,” launched Friday, appears more focused on Aug. 29 and beyond, pairing DeSantis and President Donald Trump as status quo for problems ranging from the environmental threats of offshore drilling to the rise of hate groups.

“If Trump and DeSantis win, nothing will change,” Levine says in the ad. “If we do, we take back our state.”

Nonetheless, Levine’s Campaign Senior Adviser Christian Ulvert characterized the commercial as a primary election appeal to Democratic voters. The latest poll put Levine up slightly on former U.S Rep. Gwen Graham, and up considerably on the others, with Tallahassee Mayor Andrew Gillum running third, businessman Jeff Greene fourth, and businessman Chris King fifth.

“2018 is a fight for the future of our state and as Florida Democrats come together to rise to the challenge, we need a candidate who has what it takes to win when so much is on the line,” Ulvert stated in a news release.

DeSantis is paired with Trump even though he, too, must win a primary, against Florida Agriculture Commissioner Adam Putnam, long the Republican frontrunner until Trump endorsed DeSantis. DeSantis has been leading almost all recent polls.

The ad does go through the roll of many of the basic Democratic issues in this primary season: “We cannot have drilling,” Levine insists. “Our schools need help. And so do our teachers,” he follows up. “If we don’t expand Medicaid, women and children will suffer,” he continues. “Florida needs stronger gun laws, and we have to stop the hatred that’s tearing us apart.

Then the montage of frightening images of such things as oil spills and hate groups gives way to video of DeSantis and Trump.

Written By

Scott Powers is an Orlando-based political journalist with 30+ years’ experience, mostly at newspapers such as the Orlando Sentinel and the Columbus Dispatch. He covers local, state and federal politics and space news across much of Central Florida. His career earned numerous journalism awards for stories ranging from the Space Shuttle Columbia disaster to presidential elections to misplaced nuclear waste. He and his wife Connie have three grown children. Besides them, he’s into mystery and suspense books and movies, rock, blues, basketball, baseball, writing unpublished novels, and being amused. Email him at scott@floridapolitics.com.

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