State to medical marijuana company: Stop selling ‘vaping’ devices


State regulators have told a South Florida medical marijuana provider to quit selling “unapproved” vaping devices.

The Department of Health‘s Office of Medical Marijuana Use sent a “cease and desist” letter Monday to Curaleaf of Miami.

It also tells the company to stop “running unapproved advertisements encouraging (its) product to be used in a manner inconsistent” with state law.

Florida bans medical marijuana from being smoked, but does allow vaporizing, or “vaping.” Patients can use battery-powered devices that heat cannabis, allowing the user to inhale the vapor produced.

The state told Curaleaf, formerly called Costa Nurseries, that it had not yet OK’d its brand of vaporizer.

Curaleaf is what’s known in Florida as a medical marijuana treatment center, or MMTC, a vertically-integrated operation that combines growing, processing and retail sales of medicinal cannabis. 

Regulators also cited Curaleaf for “post(ing) an advertisement to its Facebook account (this month) displaying an open herb cartridge with the contents visible.”

“Not only was the Facebook advertisement detailed above not approved, it clearly encourages an improper use of the product,” the letter said.

“Licensed MMTCs have a responsibility to ensure their product is not one that could be easily transitioned into a smokable use.” The Facebook ad “must be removed immediately.”

Failure to comply “will result in a $1,000 fine to $10,000 fine per violation,” the letter adds, with further penalties including the loss of Curaleaf’s MMTC license.

The state gave Curaleaf 24 hours to respond in writing. A company representative did not immediately respond to a request for comment Tuesday. 

In a related matterTrulieve this month filed a petition with the department, accusing the agency of dragging its feet on allowing that company to once again sell its own vaping devices after a similar cease and desist letter.

Trulieve says it’s been waiting since July for approval to offer ceramic vaporizer cups filled with ground marijuana flower.

Updated Wednesday, Nov. 29 — Curaleaf has since taken issue with our original story, issuing this response:

“The specific device that was called out is not a ‘vape pen.’ The device is a vaporizer used for vaping a dry herb product. Vape pens … typically refer to vaporizers for oil. Curaleaf is currently authorized to sell vape pens for vape oil.”

Jim Rosica

Jim Rosica is the Tallahassee-based Senior Editor for Florida Politics. He previously was the Tampa Tribune’s statehouse reporter. Before that, he covered three legislative sessions in Florida for The Associated Press. Jim graduated from law school in 2009 after spending nearly a decade covering courts for the Tallahassee Democrat, including reporting on the 2000 presidential recount. He can be reached at [email protected].


  • Aimee Solomon

    November 22, 2017 at 10:04 am

    71% of FL voted YES for MMJ …patients are dying & suffering. What you guys are doing is cruel & unusual punishment. Please give us our rights back

  • Diane Gracely

    November 23, 2017 at 9:36 pm

    The nonsense has to STOP. We VOTED for a medical marijuana program and were given something we did NOT vote for. And the WAIT for CARDS is just plain and simple…. INSANE. I help people get their cards and it ticks me off how long my clients have to wait. I have children who are DYING, I have adults who are dying. NO ONE CARES. It’s so SAD. Are we patients the only ones who CARE about every SICK person in this state? It’s a SHAME we are all too SICK to run for legislative positions. We would have things running so much smoother and we would have a GOOD program and everyone would have WHAT we VOTED for.

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