![Michael Bloomberg](https://floridapolitics.com/wp-content/uploads/2020/09/Michael-Bloomberg.jpg)
Former New York City Mayor Michael Bloomberg is committing at least $100 million to help Joe Biden’s presidential campaign in the crucial battleground state of Florida.
Bloomberg’s late stage infusion of cash reflects Democrats’ concerns about the tight race in a state that is a priority for President Donald Trump. A victory for Biden in Florida, the largest of the perennial battleground states, would significantly complicate Trump’s path to reaching the 270 Electoral College votes needed to secure a second term.
Bloomberg is funneling his money through his political action committee Independence USA. It will work with other Democratic groups to focus on turnout of voters for Biden in Florida. In particular communication with Hispanic voters will be a key part of the strategy.
The billionaire Bloomberg launched his own campaign for the Democratic nomination late last year amid worries about Biden’s strengths. Despite spending $1 billion on his campaign, Bloomberg struggled and dropped out in March, quickly endorsing Biden.
His operations say that he became and remains the largest individual contributor to Democratic campaigns this year,
Bloomberg’s new spending is intended to boost Biden before the start of early voting in Florida, which begins on Sept. 24. A Bloomberg adviser said much of the money will go to television and digital advertising.
Bloomberg also invested an additional $35 million in Hawkfish to help Democrats counter Trump’s digital operation. This investment is helping the company cover their core expenses while they provide other Democratic campaigns with data and analytics to target voters with tailored messages.
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Republished with permission from The Associated Press.
4 comments
Harriet N BRINKER
September 13, 2020 at 2:20 pm
Yep! Bloomberg go ahead and flood our town, Florida with all the money you like. It will buy nothing for votes for Biden. Trump voters increase by leap and bounds and with more with each fantastic rally he has benefited. I do not see signs for Biden and I live in a over 1,000 home community and I do see each day more Trump flags, posters, t-shirts, hats, horns and golf carts and house decorations for the Republican party than ever in my life. Biden has absolutely nothing, nothing to offer those of us who are and wish to live SANE. Bloomberg is in my opinion no way a creditable person to support any candidate for office letting you all know. Our voters minds seem to be already made up. Thankful for our President he has already fixed legally the voting ballots for the republicans that can not be fixed.
James Robert Miles
September 13, 2020 at 4:41 pm
Yeah, rallies where nobody wears masks. The blind leading the blind. ANYBODY who supports this moron are the real suckers and losers just like the bone spurs idiot called the dead soldiers who fought for this country, something he obviously did NOT do. Keep supporting this moron who will go down in history as the most corrupt, inept, ;ying moron President in U.S. history! You must be blind and stupid to support this loser. Make America truly great again! DUMP TRUMP!!
Sonja Fitch
September 13, 2020 at 2:36 pm
As usual paranoid delusional Trump lied! Trump claims he received the “bay of pigs”. Award from Cuban Americans. The damn award does not exist! If you are still supporting Trump you are a brainwashed idiot!
James Robert Miles
September 13, 2020 at 4:47 pm
Telling people to vote twice is illegal among all the other things the covid idiot has done. TRUMP BELONGS IN JAIL and will be headed there after November 3, 2020!!!!!
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