Charlie Crist blasts Ron DeSantis for abortion restrictions in new Spanish-language ad

Crist Spanish ad
The telenovela-style ad is airing throughout South Florida.

A new Spanish-language ad from Charlie Crist’s gubernatorial campaign is bashing Gov. Ron DeSantis for supporting restrictions on women’s reproductive rights, including Florida’s ban on abortion after 15 weeks of pregnancy.

Titled “Decisión Familiar” (Family Decision), the 30-second spot takes aim at the abortion limits DeSantis signed in April. Unlike similar legislation U.S. Sen. Marco Rubio and others are now pursuing at the federal level, the Florida law includes no exceptions for rape or incest.

The telenovela-style ad shows three generations of Hispanic women — a grandmother, a mother and her daughter — in the waiting room of a doctor’s office. They agree to proceed with an abortion 16 weeks into the daughter’s pregnancy. As the mother gets up to inform the doctor of their decision, a police officer tells her she and her daughter are under arrest.

It’s airing in South Florida “on a mix of broadcast and cable,” said Samantha Ramirez, a spokesperson for Crist’s campaign. Ramirez did not answer a question about how much the campaign spent on the ad.

“Ron DeSantis is stripping women and victims of rape or incest — and their families — from being able to make decisions about their bodies,” Ramirez told Florida Politics by text. “Florida’s Hispanic families deserve to know that under Ron DeSantis, the freedom they came to the U.S. for is being taken away.”

Below is a translation of the ad’s script:

Title card: “At the clinic 16 weeks later …”

Mother: “What do you think, mom?”

Grandmother: “My daughter, you know I’ve always been against it, but in this case …”

(Mother squeezes daughter’s knee supportively.)

Mother: “We agree, then. Now we’ve decided this as a family.”

Mother (in English with subtitles): “Our family has decided to move forward.”

Law enforcement officer (in English with subtitles): “Sorry, ma’am. Under Gov. DeSantis’ new law, I’m going to have to arrest you and take your daughter into custody.”

Title card: “DeSantis took away families’ power to make decisions regarding reproductive rights. But in November, we can take away his power as Governor.”

Florida’s 15-week abortion ban, which went into effect July 1, prohibits the termination of a pregnancy if the physician performing the process determines the gestation age of the fetus is older than 15 weeks, calculated from the first day of a woman’s list menstrual period.

The law states that any person who “willfully performs, or actively participates in, a termination of pregnancy” after 15 weeks of pregnancy commits a third-degree felony punishable by up to five years in prison. If a woman dies during such a procedure, the crime can be charged as a second-degree felony punishable by up to 15 years in prison.

Prior to the passage of HB 5, titled “Reducing Fetal and Infant Mortality,” Florida was among the most permissive states for abortion in the Southeast, allowing abortion through the second trimester of pregnancy. In 2019, doctors in Florida reported performing nearly 72,000 abortions — the second highest of any state in the country, behind New York, according to a November 2021 report from the Centers for Disease Control and Prevention.

Crist’s campaign ad follows many challenges to women’s reproductive rights. In June, the U.S. Supreme Court overturned the landmark Roe v. Wade decision, kicking back down to states the power to decide whether to keep abortion legal, restrict it or ban the practice outright.

DeSantis was quick to confirm soon after that he and other members of the Florida GOP will “work to expand pro-life protections.”

In a statement accompanying his ad’s debut, Crist blasted DeSantis’ anti-abortion efforts.

“Ron DeSantis’ abortion ban took away the reproductive freedoms of victims of rape and incest — and from families forced to make difficult decisions about the health of their children,” he said. “It’s despicable. Which is why this November, we will take away his power as Governor.”

Jesse Scheckner

Jesse Scheckner has covered South Florida with a focus on Miami-Dade County since 2012. His work has been recognized by the Hearst Foundation, Society of Professional Journalists, Florida Society of News Editors, Florida MMA Awards and Miami New Times. Email him at [email protected] and follow him on Twitter @JesseScheckner.


  • PeterH

    September 22, 2022 at 1:14 pm

    Since Reagan made abortion a religious and Republican Party issue instead of a family decision between a woman and her physician……. I don’t understand why Republicans who have fought for five decades to overturn Roe v Wade are not campaigning and championing their historic win with ads and candidate endorsements?

    Here in Florida we never hear from Scott or DeSantis on this historic win for the GOP!

    So finally we hear from Marco Rubio and his desire to impose his narrow abortion opinion on not just Florida but the entire country. So much for FREEDUMB, limited gubberment, and State’s rights.

    Republicans are America’s problem.


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  • Joe Corsin

    September 22, 2022 at 1:17 pm

    Ron DeSantis brutally beaten, karate kicked in the head, and body slammed by Charlie. Maybe Charlie will finish never know.

  • Richard Bruce

    September 22, 2022 at 1:33 pm

    What’s Crist’s restrictions on selective abortions? Is he OK with killing the baby one second before birth?

    • marylou

      September 22, 2022 at 1:58 pm

      “one second before birth”: This is an anti-abortionist LIE created to smear all abortions. Removing a fetus anywhere near that late is called an induced delivery or a c-section. Stop listening to Forced-Birther LIES !

      • Hope

        September 24, 2022 at 12:56 pm

        Mary Murderer…

        You need to get right with God.

  • Tom

    September 22, 2022 at 1:34 pm

    Meaningless, only for Dem Dum zealots.

    Facts of life, over 55% or greater support abortion with 15,16 weeks, limitations after.
    Life of mother after.

    Chameleon is pro life he claims, but he’s pro choice, but he’s pro life personally he offers.
    Chameleon is a hypocrite. Loser.

    • marylou

      September 22, 2022 at 2:09 pm

      Pregnant children don’t always tell someone about rape or incest before it becomes obvious. Desantis will not stop at 15 weeks. Desantis will demand a fertilized egg ban, and a contraceptive ban. “Life of mother” means a girl must be actually in the process of dying before she can receive life saving medical treatment. There are women being denied cancer treatment right now, because they aren’t going to die within the next couple hours. Should women be forced to let their cancer spread? You think that’s okay? Do you think it would be okay for the government to abuse you that way??

    • Charlie Crist

      September 22, 2022 at 3:03 pm

      👆Dem dum ding dong ching chong … somebody reach through the screen and give this kid a smack for Christ sakes..

      • Hope

        September 24, 2022 at 1:01 pm

        Sybil AKA as Charlie Crist,

        So intelligent, enlightening, and profound.. NOT!

        You need to step out of your mud hole once in awhile and clean yourself off as it is affecting your brain.

  • Nickie Rae

    September 22, 2022 at 2:00 pm

    When y’all grow a vagina then you have a right to decide. Otherwise you have no part in this conversation.

    • Impeach Biden

      September 22, 2022 at 2:50 pm

      I don’t have a vagina but I was forced to take the Covid vaccine. Even you with a vagina had to get it as well. My body, My choice. Where was that rally cry a couple of years ago

      • Joe Corsin

        September 22, 2022 at 3:00 pm

        It was a deadly disease…and if you got some hoe bag knocked up on accident (they do happen) then the child is doomed and so are you for 18 year💲 without abortion..

      • marylou

        September 23, 2022 at 11:20 am

        You were “forced” to have childhood disease vaccines if you went to school, and kids are forced now. Very few people were actually “forced” to get a covid vaccine.

        More importantly, your attempt to equate vaccines and forced pregnancy and motherhood is ridiculous–as you know. And, it is no longer working. Women are demanding, the right to keep the government and uninvited men like Desantis from inserting themselves into their bodies. It is violence. Men would not tolerate an assault like this on themselves.

    • JD

      September 23, 2022 at 10:30 am

      Okay then, let’s apply this to every concept in society. Don’t have a gun? Don’t vote on gun related matters. Don’t have a kid in public school? Don’t have your tax dollars go toward schooling. It doesn’t matter if a policy is relevant to you personally, that’s exactly what the concept of democracy is about. Should we let parents start neglecting their children now too? After all, it’s their child & their income, not mine.

      • marylou

        September 23, 2022 at 12:21 pm

        Should we let forced birthers continue to refuse to allow their taxes be used for abortion?? What about people without penises voting that all men get castrated to prevent pregnancies? Should we let vegans decide whether you can eat a being who has been forced to live in a cage so small that she couldn’t turn around for years, and has had every one of her piglets snatched away from her, before finally being poked, prodded, shocked, and dragged to her violent death to make a pack of hotdogs!?!?!?!?

  • David in Shoreline

    September 22, 2022 at 3:05 pm

    Seems kinda dumb. Latino voters as a whole are much more pro-life than most rich white progressive women who will happily kill their child to move up the career ladder.

    • Charlie Crist

      September 22, 2022 at 3:24 pm

      👆 Walking advertisement for abortion….

    • marylou

      September 23, 2022 at 8:25 pm

      It sounds like your real problem is women moving up the career ladder..Like how dare women be something more than incubators and unpaid maids. Almost like it’s a control thing…

Comments are closed.


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