‘Your boys’ inspire Julianna Margulies’ collab with Lincoln Project

Harris Lincoln Project
'Who they'll be as men depends on who you mold them to be right now.'

One of the most acclaimed TV performers of the 21st century is making her views known on the Presidential Election during the closing stretch.

In their latest team-up with a veteran talent, the Lincoln Project’s latest spot features the award-winning Julianna Margulies, known for her work on “The Good Wife,” “ER” and many other shows and movies since 1991.

The new spot, called “Your Boys,” targets “mothers of boys to recognize what’s at stake this election and vote for the candidate embodying strong values and respect,” per the Lincoln Project.

It begins with heartwarming footage of boys and men, with Margulies posing the question of “what message” is being sent.

“A real man doesn’t bully. A real man doesn’t lie,” Margulies says. “A real man doesn’t blame others for his own problems. Especially when he is the one who creates them.”

At this point, the visuals shift from idealized visions of Middle America to Donald Trump in a courtroom.

“A real man tells the truth. A real man treats women with dignity and respect,” Margulies adds, as images return to the everyman shots, along with an image of a woman playing with a child.

“So talk to your boys,” Margulies advises. “Nourish them with love and compassion and strength.”

From there, a shot is displayed of Vice President Kamala Harris talking to a young boy about something, setting up more counsel from Margulies, who advises women to be the “kaleidoscope” to “see all women.”

From there, the script segues into a folksy tune, the lyrics of which assure “my precious” and “my love” that “I’m here with you now, I’m here because you were born,” amid shots ranging from more nurturing to a high school football locker room vignette that seems to be a subtle reference to the storied career of Democratic vice presidential nominee Tim Walz, who may be the most famous assistant coach in America.

“Who they’ll be as men depends on who you mold them to be right now,” the narration concludes. “Vote for them. Vote for your boys.”

Accompanying the 67-second spot is a quote from the Lincoln Project that puts the metaphorical iron fist in the velvet glove.

Donald Trump and JD Vance are ugly, pathetic excuses for what it means to be a man,” said Lincoln Project Chief of Staff, Ryan Wiggins. “As boy moms, it is our responsibility to show our sons that treating women with respect and being an honest, honorable human is the highest form of ‘manliness.’ Vote for them by voting for her.”

A.G. Gancarski

A.G. Gancarski has been the Northeast Florida correspondent for Florida Politics since 2014. He writes for the New York Post and National Review also, with previous work in the American Conservative and Washington Times and a 15+ year run as a columnist in Folio Weekly. He can be reached at [email protected] or on Twitter: @AGGancarski


8 comments

  • Frankie M

    October 14, 2024 at 10:34 am

    We ain’t got time for all this fancy social-emotional learning. Just stick to the 3 r’s readin, riting, & rithmetic

  • PeterH

    October 14, 2024 at 1:11 pm

    Excellent video. Like every MAGA American mom and dad know …… voting for a twice impeached convicted felon racist …… does not translate of voting for a role model for their children.

  • Michael K

    October 14, 2024 at 1:51 pm

    Fantastic. I was always taught to tell the truth, own up to mistakes, apologize for harm done, and to treat others as you want them to treat you.

    Character does matter, and so does trust. Only one candidate for President has the character, temperament and compassion to lead. And she has my vote and full support to honor her oath to the Constitution and the rule of law and to act with dignity and respect.

    • JD

      October 14, 2024 at 4:03 pm

      I still don’t understand why “grab’em by the p*ssy” wasn’t the end of it.

      • 60 minutes is fake

        October 15, 2024 at 8:42 am

        I’m sure Willie Brown was bragging to his friends about that young p*ssy (Kammy) he was bonking.

        • MHDuuuval

          October 15, 2024 at 1:30 pm

          But Willie, assuming he has been bragging about his former girlfriend of many years (which you can’t touch) won’t be dull enough to get caught on tape and exposed to the entire world as a sexual misanthrope.

          • Michael K

            October 16, 2024 at 1:15 pm

            I don’t know why Miss Spoke is so obsessed with a 12-month dating relationship the Vice President had with the future Mayor, 10 years after he separated from his wife.

            Unlike her opponent, there was no illegal hush payment or extramarital affair. Furthermore, the two made no secret that they were dating. Sadly, I suspect Miss Spoke cannot accept that a woman can achieve success on her merit.

  • THE BENELOVANT "E"

    October 16, 2024 at 6:45 am

    Good morning Beautiful Un-Decided Voters,
    Well it’s pretty much a done deal, Kamalla’s not going to be your POTUS.
    You have a choice now to lay in the mud with the loosers or stand up for Truth, Justice, and The American Way for you and your beloved family for generations to come.
    Thank you, Beautiful Un-Decided Voters, for doing the right thing for your family and country,
    THE BENELOVANT “E”

Comments are closed.


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