Florida Politics - Campaigns & Elections. Lobbying & Government.

A.G. GancarskiJuly 20, 2016

“Washington failed to protect our borders and failed to get serious about the threat of radical Islamic terrorism.” This declaration from John Rutherford, candidate for the U.S. House of Representatives from Florida’s 4th Congressional District, launches his latest television ad. The 30-second spot, running on both cable and broadcast currently, reinforces themes the former Jacksonville sheriff […]

Jenna Buzzacco-FoersterJuly 13, 2016

Carlos Beruff is taking aim at Marco Rubio, this time questioning why the Miami Republican isn’t backing Donald Trump. “Why does Marco Rubio refuse to support Donald Trump?” a female announcer is heard saying in the 30-second spot. “Is it just sour grapes because Florida chose Trump instead of Rubio? Or is it because Trump […]

Lloyd DunkelbergerJuly 11, 2016

State Rep. Mike Hill is launching his first television ad this week, emphasizing his military background. Hill, a Pensacola Beach insurance agent, is facing state Rep. Doug Broxson of Gulf Breeze in the Aug. 30 Republican primary for Senate District 1, which includes all of Escambia and Santa Rosa counties and a portion of Okaloosa. […]

A.G. GancarskiJuly 5, 2016

Neal Dunn, a Republican candidate in Florida Congressional District 2, launched a new television spot across North Florida on July 4. In keeping with the values of North Florida Republicans, Dunn pledges to fight for and protect our Constitution in Congress, while defending our Second Amendment rights. The narrative of the 30-second spot revolves around a […]

Scott PowersJuly 1, 2016

Democratic state Senate candidate Mike Clelland has begun his onslaught of spending – dropping more than $120,000 on media consulting and advertising – in his quest to win the Aug. 30 primary to run for the Orlando-based District 13 seat. Clelland’s official campaign fund spent $48,000 in the first 24 days of June, most of it going […]

Jenna Buzzacco-FoersterJanuary 18, 2016

The super PAC supporting GOP hopeful Jeb Bush is asking donors to pitch in to fund a Super Bowl advertisement. On Friday, The New York Times reported Mike Murphy, the head or Right to Rise, urged donors in an email to contribute online to air an advertisement supporting Bush in New England during the Super […]

Phil AmmannJanuary 1, 2016

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As the presidential primary season begins, so does a previously unthinkable notion: This year could spell the end of television as the dominant media for political campaigns. The paradox of 2016, as Rick Hampson of USA TODAY notes, is this: Despite unparalleled political spending on TV ads, there is equally unprecedented doubt over whether they […]

Drew WilsonNovember 26, 2015

The days after Thanksgiving have become the top shopping weekend of the year for many retailers and the National Retail Federation expects more than 135 million Americans will shop retail deals over the holiday weekend. While Black Friday deals may be enticing, Florida Chief Financial Officer Jeff Atwater and the Department of Financial Services say […]

Phil AmmannNovember 18, 2015

Jeb Bush and his supporters have spent more than twice that of any other candidate or outside group on TV ads in the 2016 presidential race. And what does the former Florida governor get for nearly $20 million, asks Mark Murray of NBC News. Apparently, not much. Bush’s poll numbers are currently languishing in the […]

Phil AmmannAugust 31, 2015

Digital ads may be the hot new thing in political campaigns, but traditional television still reigns as the king of advertising, as it had for more than a half-century. Media advisory firm Borrell Associates estimates that candidates and outside groups will spend nearly $1.1 billion in 2016 on digital advertising, a seven-fold jump from $162 […]

Tag: advertising

New John Rutherford ad hits border security, anti-terror themes

Carlos Beruff calls out Marco Rubio for not supporting Donald Trump in new ad

Mike Hill drops first TV spot in SD 1 race

Neal Dunn focuses on gun rights in new ad

Mike Clelland’s spends $120,000 on media in June for SD 13 bid

Jeb Bush super PAC attempts to crowdfund Super Bowl ad

Will 2016 spell the end of TV as king of political advertising?

CFO Jeff Atwater reminds consumers to plan before braving Black Friday crowds

What does Jeb Bush get for $20 million in TV ad buys? Not much.

With political advertising, digital may be growing, but television remains king