Darren Soto launching English, Spanish TV commercials in CD 9 – Florida Politics

Darren Soto launching English, Spanish TV commercials in CD 9

State Sen. Darren Soto is launching two television commercials — one in English, one in Spanish — in his quest for the Democratic nomination to run for Congress in Florida’s 9th Congressional District.

Starting Tuesday, the commercials will run in both the Orlando and Tampa TV markets because CD 9 includes south Orange County and Osceola County in the Orlando market and eastern Polk County, which is in the Tampa market.

Soto faces Dena Grayson, Susannah Randolph and Valleri Crabtree in the Aug. 30 Democratic congressional primary. The winner will face the victor in the Republican primary, either Wayne Liebnitzky or Wanda Rentas.

Grayson became the first CD 9 candidate to hit the airwaves last week with her “Meet Dr. Dena Grayson” commercial in the Orlando market.

Soto’s English commercial, “Get Things Done,” focuses on his accomplishments as a Florida lawmaker, including writing the bill that increased the amount of time women have to report sexual assaults.

“In Congress, I’ll protect Social Security and Medicare, increase the minimum wage, protect our environment and create new, high-tech jobs,” Soto declares.

The Spanish commercial, “El Momento,” which will run on Spanish cable channels, focuses on the prospect that Soto could become the first Floridian of Puerto Rican heritage elected to Congress, and the first Hispanic from Central Florida.

The district has more than a 40 percent Hispanic base, and is the center of the large and growing Central Florida Puerto Rican community.

El Momento features people declaring, in Spanish, “This is the moment. This is the moment to elect Darren Soto.”

Scott Powers is an Orlando-based political journalist with 30+ years’ experience, mostly at newspapers such as the Orlando Sentinel and the Columbus Dispatch. He covers local, state and federal politics and space news across much of Central Florida. His career earned numerous journalism awards for stories ranging from the Space Shuttle Columbia disaster to presidential elections to misplaced nuclear waste. He and his wife Connie have three grown children. Besides them, he’s into mystery and suspense books and movies, rock, blues, basketball, baseball, writing unpublished novels, and being amused. Email him at scott@floridapolitics.com.
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