Uber celebrates new Key West service with free Key Lime pie

As regulations for transportation network companies go into effect in Florida, Uber is announcing the launch of Key West service beginning midnight Saturday, July 1.

Currently, the company operates throughout the rest of the Florida Keys.

“I’m thrilled that Uber’s first expansion after the statewide ride-sharing law goes into effect will be in our own backyard,” said Miami Republican state Sen. Anitere Flores. “Improving mobility throughout the Florida Keys is essential to helping strengthen our communities and economy. Uber has become a part of the fabric of Florida and I thank them for the work they do to increase transportation and access.”

“With Uber’s launch in Key West Saturday, Florida Keys residents and visitors will now be able to more easily move throughout our communities,” said Rep. Holly Raschein (R-Key Largo). “Just as important, our local businesses will benefit from increased accessibility. In just a few short days no matter where you live or visit in Florida, you’ll have access to ride-sharing and I’m proud Key West will be Uber’s first stop.”

“Uber could not be more thrilled to expand to Key West this coming weekend,” said Kasra Moshkani, general manager of Uber Florida. “We thank the Key West community, local leaders, and businesses for their ongoing support. We look forward to helping make transportation safer and more efficient for all Keys residents and visitors alike.”

In anticipation of the July Fourth holiday weekend, Uber will give away free Key Lime Pie, supplied from Kermit’s Key West Key Lime Shoppe, Friday, June 30, to Miami and Key West app users.

How to “Get Your Key Lime Pie” in Miami:

— App users in the participating areas (map below — Coconut Grove, Coral Gables, Downtown/Brickell, Kendall and Miami Beach) can open the app Friday, June 30, from 1 p.m. to 4 p.m.

— Tap on the Key lime pie card on the bottom of the screen.

— Request for your free Key Lime Pie.

— If available, you’ll receive an entire authentic Key lime pie delivered directly to your door!

How to “Get Your Key Lime Pie Slice” in Key West:

— Head to the Kermit’s Key West Key Lime Shoppe At 200 Elizabeth Street, Key West, Florida 33040, Friday, June 30, from 1 p.m. to 4 p.m.

Both Uber riders and drivers can participate. Show the downloaded Uber rider or driver app, and receive a free slice of chocolate-covered Key Lime pie, while supplies last.

New Uber users can sign up with code “FLAKeys” for a free ride up to $20. First-time users only. For more information on Uber Key West, visit t.Uber.com/KeyWestLaunch.