Latest Lincoln Project ad contrasts Donald Trump with Dwight Eisenhower
Screenshots from The Lincoln Project's "Leadership."

Eisenhower Trump
It's not a flattering contrast.

The Lincoln Project announced another ad buy criticizing Donald Trump on the air in Southwest Florida.

The newest advertisement, “Leadership,” contrasts this President to Dwight Eisenhower. It’s not a flattering contrast for the incumbent.

“In America, ultimately responsibility for our federal government rests with the President of the United States,” said Reed Galen, co-founder of The Lincoln Project. “Regardless of the failure, President Donald J. Trump tells us again and again ‘No, I don’t take responsibility at all.’’’

And the group will again take that message into GOP strongholds. The group purchased air time in swing states, specifically reaching toward disgruntled voters in markets like Fort Myers-Naples. Trump overwhelming carried that part of the state on his way to winning Florida in 2016, but The Lincoln Project hopes to inspire buyers’ remorse.

It’s not the first time The Lincoln Project has contrasted the sitting Republican president to past GOP leaders of the modern era.

Just last month, the Never-Trump group also reached out to Southwest Florida voters with an ad contrasting Trump’s message to the optimism of President Ronald Reagan in its “Mourning in America” ad.

As with this spot, the organization elected to put its resources to television time in the Fort Myers-Naples media market.

In the newest ad, the Republican group looks to a moment predating Eisenhower’s president, the Invasion of Normandy. The General leading the U.S forces in Europe prepared and recorded a statement should the mission go poorly.

“Our landings in the Normandy area have failed to gain a foothold and I have withdrawn the troops,” a recording of Eisenhower states.

It’s an historical moment when the future President set in motion a series of events that won a war, but he knew the risks and was prepared to accept the judgment of history.

The advertisement contrasts that level of responsibility to President Trump’s refusal to own decisions made ahead of the coronavirus outbreak.

The spot brings in footage from a March 13 press conference when Trump brushed off a question about why he dismantled pandemic response office, something which would prove consequential as COVID-19 spread around the world.

“I didn’t do it. We have a group of people,” Trump said. “No, I don’t take responsibility at all.”

A narrator in the ad said that moment shows a need for change. “Isn’t it time America returned to a different kind of leadership?”

Jacob Ogles

Jacob Ogles has covered politics in Florida since 2000 for regional outlets including SRQ Magazine in Sarasota, The News-Press in Fort Myers and The Daily Commercial in Leesburg. His work has appeared nationally in The Advocate, Wired and other publications. Events like SRQ’s Where The Votes Are workshops made Ogles one of Southwest Florida’s most respected political analysts, and outlets like WWSB ABC 7 and WSRQ Sarasota have featured his insights. He can be reached at [email protected].


  • Trump Hater

    June 9, 2020 at 11:57 am

    Trump is a disgrace to everything American.

    • jon

      June 10, 2020 at 3:39 pm

      God Bless DJT! The fact that the demoRATS hate him makes me love him even more! Thank you Donald! MAGA2020

  • Sam

    June 9, 2020 at 12:02 pm

    Even seeing their photos next to each other is like some sort of political blasphemy I want to look away from, ugh.

  • jon

    June 9, 2020 at 1:50 pm

    God Bless DJT! Best president in almost 50 years!

    • Andre

      June 9, 2020 at 3:45 pm

      Im sorry , he is the worst president ever. He sucks, he is scum , and has embarrassed this country to no end. He is no Kennedy, Bush, Reagan or Obama.

      • SALJANOS

        June 9, 2020 at 3:59 pm

        Obama? worst president in our history and will be lucky if hes not indicted. Obama loved using federal agencies to attack his perceived enemies. Weaponized IRS against conservative organization, then there is the DOJ investigating ANY white police officer involved shooting with an African American and in the process, destroyed their reputations, careers even tho they were found innocent? Lastly and most important….. Why did Obama & Biden allow (or instruct?) the FBI to secure wire taps and investigate a Presidential candidate based on a bogus dossier (Christopher Steele) paid for by the Hillary Clinton through Fusion GPS which has links to the Democrat party.. Remember…… Lisa Paige messaged Peter Strok “the WH wants to know everything”…


    June 9, 2020 at 3:56 pm

    So how do you like Democrat Socialism? just like the third world isn’t it. Democrat Governor’s & Mayors philosophy? Police ordered to stand down while the city was looted, burned to the ground, citizens beaten trying to protect their businesses. .

    What does BLM want? to control and prioritize your tax. To reduce / eliminate the police…thus Anarchy. Los Angeles has already complied and expect cities and states with liberal leadership to follow suit….

    There is no moderate wing of the Democrat party people and they don’t care about taxpayers (especially if you’re white) If you vote for Joe Biden, you are voting for Bernie Sanders, or Elizabeth Warren’s far left platform and against your own bestr interests.. Joe will follow the radical left’s agenda or Joe won’t get the support (and he is)…of Val Demings, Alexandria Ocasio-Cortez, Valerie Jarrett,. Rashida Talib, Stacy Abrams, Ayanna Pressley, Nancy Pelosi, Sheila Jackson Lee, Tom Perez, Maxine Waters, Al Green, and llhan Omar.

    This is the core of the socialists leftist wing of the Democrat party in Washington and they are firmly in charge.

    Democrat Platform & Goals:
    (Democrat Taxpayers pay close attention, you’ll pay too)

    *End all deportations of illegal aliens, if you get here, you stay. Bernie’s website calls it a “moratorium” on deportations.

    *Citizenship for 20 to 50 million illegal aliens, DACA & TPS recipients with a cost of billions.

    *Massive tax increases. All Democrat candidates have committed to tax increases of various amounts.

    *De-fund & terminate border patrol & ICE.

    *Free Health Care for Illegal aliens, DACA, TPS recipients (taxpayer funded with one estimate at 52 trillion)

    *Ending of all private / employer based health care. “Medicare for all”, Feds run everything.

    *Illegal Aliens eligible for welfare & food stamps. (Elizabeth Warrens plan adopted)

    *Reparations for race’s harmed by Caucasians. Joe Biden committed to “Reverend” Al Sharpton’s support for Sheila Jackson Lee’s racist reparations bill in the House. Basically a tax will be levied on all Caucasians in America. (you can’t make this stuff up)

    * Alexandria Ocasio-Cortez, Green new deal.(which would create massive unemployment, 100,000 jobs estimated in the transportation industry alone.)

    *Sanctuary Cities & States. Joe Biden supports sanctuary city’s.

    * Border Security. (Democrats have fought against Border Security for 3 years).

    *Free college for all, including illegal aliens (taxpayer funded estimates in the billions. Bernie Sanders plan adopted.

    *Decriminalization of illegal entry into our country.

    *Open Borders.

    *Drivers licenses for illegal aliens.(already happening in states with Democrat leadership)

    Democrats want to make this election all about President Trump. NOT their pathetic platform & Goals.

    • Sal Nailed It!

      June 10, 2020 at 3:35 pm

      Well Said Sal!

  • Fisher Dude

    June 9, 2020 at 4:03 pm

    Our landings in the Normandy area have failed to gain approval? What does that mean? The speech Ike never gave stated that the landings had failed to gain a satisfactory foothold. Does anybody proofread anymore? Rhetorical question – I know. If you’re going to quote one of the greatest and most consequential leaders in history, then get it right.

  • Sonja Fitch

    June 9, 2020 at 4:43 pm

    May good and decent Americans prevail! Vote 2020!

  • Kenneth Clacher

    June 9, 2020 at 5:05 pm

    As an “outsider”[a Scot living in Scotland] all I can say is that the people over here, know that “our” Boris Johnson is a blustering buffoon, womaniser,liar,who does not even know how many children he has fathered… [ does that sound familiar ? ] but,that said, he comes across as a choirboy, compared to your Trump.

    • Jon

      June 10, 2020 at 3:38 pm

      Well Ken, you are simply ignorant. Perhaps mind your own busisness… right then!

  • KJ

    June 10, 2020 at 8:25 pm

    The Republican Never-Trumpers doing our patriotic duty to take down the Progressive living in the White House will prevail. His work to drain the swamp has filled it back up with a stench much worse than what was removed. His efforts to dismantle our governmental institutions with his progressive/tyrannical policies will be stopped.

Comments are closed.


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