Jacob Ogles
A new television ad boosting recreational marijuana is pushing for decriminalization as a matter of public health.
The 20-second video, entitled “Fact,” features a woman speaking directly to the camera, acting as a Florida mom while offering legalized marijuana as a better path than leaving a black market in place.
“Millions of Floridians use marijuana. It’s a fact,” she said. “Most Americans have access to legal marijuana that is regulated and tested for safety but not Florida.”
Smart & Safe Florida, the committee behind Amendment 3, funded the ad and said it will air statewide across broadcast, cable, streaming, radio and digital platforms. The substantial media buy signals the message the group will lay out as voters weigh in on the issue in November. If the amendment wins support from at least 60% of voters, it will enshrine recreational marijuana in the Florida Constitution.
“A yes vote on Amendment 3 will improve the health and safety of Floridians,” reads a media release announcing the ad. “Access to regulated adult-use marijuana would help prevent illicit cartel-trafficked marijuana from making its way into Florida. Without regulation, these products can be laced with dangerous materials including heavy metals, pesticides, glass, heroin, fentanyl and other illegal substances.”
While Florida since 2016 has allowed cannabis for medical uses, the ad notes the majority of marijuana consumed in Florida comes through illicit drug transactions.
“Most Florida marijuana is illegal, produced by criminals and can be laced with dangerous drugs like fentanyl,” the woman in the ad states. “Amendment 3 gives adults access to legal, safe marijuana and the freedom to make their own choices.”
The ad splices in film from existing marijuana cultivation farms, alongside laboratory science equipment, demonstrating the sanitary and safe products legally produced in the state and nation today.
On-screen headlines note that Amendment 3 would require “strict testing” and “tight regulations” on any legal products, should the measure pass.
The ad also says passage could generate “billions for schools and police.” As these words sound, the ad shows video of police officers.
9 comments
Ronald Reagan, III
June 4, 2024 at 4:39 pm
“Had my screw up of a son been smoking regulated hash, he might not have overdosed on PCP! Please help make up for my crappy parenting!”
Ocean Joe
June 4, 2024 at 5:50 pm
Conservatism always clings to the Stone Age regardless of what goes on in the world around it.
rick whitaker
June 6, 2024 at 7:41 pm
RR3, nancy said , ” just say no “. the gop method is real cheap,, and always has someone to point the finger at.
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Dont Say FLA
June 5, 2024 at 7:05 am
Good to see Moms For Liberty rebranded and picked a specific liberty to support.
I hope along with the rebrand they also stop trying to ban books and maybe finally figure out how to use the bathroom
Christians Are Slavers
June 7, 2024 at 4:49 am
White Christians are trying to reinstate slavery and they are almost there.
He”s Not Here
June 9, 2024 at 2:07 pm
It appears to me that it is the Mussie’s that are the slave masters. Who do you think is building Qatar, Dubai, and the Emirates?
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