The cost of a sixth place finish in Iowa? Nearly $3,000 a vote
According to NBC News, the super PAC supporting Jeb Bush spent $14.9 million in advertising ahead of the 2016 Iowa caucuses. It doesn’t appear that investment paid off very well: Bush came in sixth in Iowa receiving 5,235 votes or about 3 percent of the vote.
That means Bush and his allies spent more than $2,800 per vote.
Ted Cruz came out of Iowa on top, receiving 51,649 votes, or about 28 percent of the vote. The Texas Republican and his allies spent $6 million on television in Iowa, according to NBC News. That means Cruz spent an estimated $116 per vote to clinch the top spot.
The International Business Times on Tuesday reported that Mike Huckabee and his allies spent the second most per Iowa vote.
Huckabee and his allies spent about $2 million leading up to the Iowa caucuses, however the former Arkansas received 3,344 votes, or about 2 percent of the vote. That breaks down to $598 per vote.
Huckabee came in first in Iowa in 2008. On Monday night, Huckabee announced he was suspending his 2016 presidential bid.
Bush and his allies are pouring even more money into New Hampshire. According to NBC News, Bush and his allies had spent $23 million in the Granite State as of Jan. 9.
The former Florida governor has spent significant time in New Hampshire in recent weeks, and is hoping for a strong finish in the state’s Feb. 9 primary. Bush spent Monday evening campaigning in New Hampshire, and he is also scheduled to spend most of the week there.
Recent polling averages show Bush is at 10.3 percent, trailing Donald Trump, Ted Cruz, and John Kasich.