Gwen Graham is moving to Orlando.
At least her gubernatorial campaign is doing so. The campaign confirmed Thursday that it’s moving its headquarters from Tallahassee, her home for decades, to settle into the City Beautiful, taking advantage of its centralized location to better accommodate campaigning and putting focus on the I-4 corridor battle.
The campaign expects to open an Orlando-area headquarters “in coming months” while keeping its Tallahassee office open, according to a statement.
“Gwen learned in 2014 to win in Florida you have to talk to every voter in every community. From day one of her gubernatorial campaign, we have been dedicated to building a statewide operation,” campaign manager Julia Woodward said in the statement. “Opening an Orlando area headquarters will allow us to reach even more voters along the I-4 corridor and easily travel to any corner of this state.”
She’ll be moving her campaign from sharing a town with Democratic rival candidate Tallahassee Mayor Andrew Gillum, to sharing a town with Democratic rival candidate Chris King, a Winter Park businessman. It also will put her in a much easier distance to South Florida, with its critical mass of Democratic voters. Graham has roots there, and it’s also home to her other Democratic rival, former Miami Beach Mayor Philip Levine.
“I was born and raised in Miami, started a family in Tallahassee and have spent my life traveling this state,” Graham said in the statement. “Wherever I am in Florida, whether it’s talking to members of our military in Pensacola or discussing environmental protection in the Keys, I feel at home.”
Since announcing in May, Graham has put more than 50,000 miles on her SUV, which she calls the “Chev Victory,” according to the statement.
She is not, her campaign implied, giving up on North Florida, where her father, former U.S. Sen. and former Gov. Bob Graham, always fared well, and where she was elected to Congress.
Winning the election from Tallahassee in her off-year 2014 race, Graham outperformed Barack Obama in North Florida by 4.5 percent — a wide margin in a year only one other Democrat in the nation was able to defeat an incumbent Republican congressman, the campaign noted.
“By opening offices in Leon County and conservative counties like Bay and Jackson in 2014, we were able to energize progressive voters in deep blue areas and win over older Democrats, independents, and even Republicans in cities and towns Democrats typically don’t campaign in,” Woodward said.
Graham is planning to keep her Tallahassee office active and already has an active volunteer base in Miami, along with her parents, Bob and Adele Graham.
“We are replicating that same 2014 strategy by exciting our base in North Florida, South Florida and the I-4 corridor — along with reaching out to voters in conservative counties and rural areas,” Woodward said. “We are building an Obama-style coalition to take back the Governor’s Office,” she added.
King sent a welcome basket, of sorts.
“Kristien & I are pleased to welcome @GwenGraham to Central FL,” King tweeted. “This community raised me, educated me & has lifted my candidacy to serve as the next #FlGov. I Trust Gwen will find my hometown a diverse, dynamic & welcoming place.”