New property insurance company gets OIR nod, adds to Florida’s insurance marketplace
According to a new AIF poll, rising property insurance costs are the top concern for Florida voters

Mortgage and interest payments, increase cost of home financing
'Florida’s property insurance market is stabilizing, yet there is still a clear need for additional capacity and competition.'

A new property insurance company is coming to the Florida marketplace, a move that signals continued competition and possible wins for property owners who are struggling with affordability challenges.

Patriot Select Property and Casualty Insurance Company has received formal approval from the Office of Insurance Regulation (OIR) to begin operations.

The company is backed by seasoned industry leadership, institutional capital and a forward-looking business model, according to its leadership, and is entering the market with a mission to deliver dependable, long-term insurance solutions for Florida homeowners.

Fourth-generation Floridian John Rollins, an executive with more than 30 years of experience in Florida’s insurance marketplace, is leading the company. A licensed actuary, Rollins previously served as Chief Risk Officer and Board member at Citizens Property Insurance Corporation, as well as Chief Financial, Underwriting, and Risk Officer at several Florida-based insurers.

“Thanks to its forward-looking Legislature and regulatory bodies, Florida’s property insurance market is stabilizing, yet there is still a clear need for additional capacity and competition,” Rollins said. “Patriot Select is focused on meeting this need by providing homeowners with reliable insurance options, grounded in sound financial management and a commitment to customer service.”

Rollins will be joined by several experienced Florida property insurance professionals, including Marcia Lamb, a CPA, as Chief Financial Officer, and Kelly Booten as Chief Operating Officer.

The St. Petersburg-based company will partner with independent agents across Florida to ensure consumers are accessing professionals with a unique understanding of their communities’ insurance needs.

The company said in its launch announcement that it is backed by strong financials and has robust catastrophe reinsurance. It has designed what company leadership describes as a disciplined risk management approach and plans to provide customers with a responsive claims handling practice designed to ensure dependable support, even in the wake of severe storms.

“We aim to support Florida’s continued growth and resilience by providing sustainable insurance solutions,” Rollins added. “Patriot Select will maintain a high standard of service and trust for homeowners across the state.”

As part of its formation, Insurance Advisory Partners LLC served as exclusive financial advisor to Patriot Select and exclusive placement agent for the notes, helping guide the overall transaction strategy.

Acrisure Re, the reinsurance division of global fintech leader Acrisure, also played a key role in the transaction, aligning strategic capital with deep industry expertise. The firm’s specialized catastrophe and capital advisory teams provided technical and consulting support throughout the process.

Janelle Irwin Taylor

Janelle Irwin Taylor has been a professional journalist covering local news and politics in Tampa Bay since 2003. Most recently, Janelle reported for the Tampa Bay Business Journal. She formerly served as senior reporter for WMNF News. Janelle has a lust for politics and policy. When she’s not bringing you the day’s news, you might find Janelle enjoying nature with her husband, children and two dogs. You can reach Janelle at [email protected].


One comment

  • Paul Passarelli

    April 16, 2025 at 10:08 am

    Is this a story or an ad disguised as a story for a Left-Wing Progressive-Socialist friend of the publisher?

    I sent an inquiry in to the company some months ago when their presence in the marketplace was announced — in an actual story — and heard NOTHING in response.

Comments are closed.


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