Democrat Adam Morley is a longshot in his HD 24 race against incumbent Paul Renner. He has $25 in his campaign account.
However, Morley is advertising — on Tinder.
Morley set up a Tinder profile, which allows interested parties to contact the candidate by swiping right.
We can assume it is a literal swipe right, and not an ideological one. Morley is not going to get to the right of Paul Renner on the issues anytime soon.
Morley, married with a baby, isn’t likely to be using Tinder for anything other than political purposes.
Despite his willingness to use Tinder for seemingly noble purposes, there is one salient question.
Does his ad violate Tinder’s terms of agreement?
“Users may not use the Service or any content contained in the Service in connection with any commercial endeavors, such as (i) advertising or soliciting any user to buy or sell any products or services not offered by the Company or (ii) soliciting others to attend parties or other social functions, or networking, for commercial purposes,” reads the Tinder terms.
Creative advertising, for sure.
Expect this to show up in your #FloridaMan Twitter feed in the near future.