
A recent case in New Hampshire laid bare the depths of international fraud schemes exploiting American consumers.
Three foreign-based criminals pleaded guilty to participating in a sophisticated gift card scam, involving the purchase and resale of hundreds of fraudulently obtained gift cards, netting criminals millions of dollars.
Their crimes weren’t isolated; rather, they are part of a much larger, growing problem linked to international organized retail crime, money laundering, and even the funding of illicit activities.
For too long, gift card fraud has been dismissed as a nuisance crime, but the reality is far more troubling. What was once viewed as an opportunistic scam has evolved into a key tool for transnational criminal networks that exploit legal loopholes, weak enforcement mechanisms, and unsuspecting victims.
Criminal syndicates use a variety of techniques, including tampering with gift cards before they are purchased, tricking victims into unknowingly purchasing tampered gift cards, and using stolen credit card information to load and resell them. These elaborate scams disproportionately target vulnerable, unsuspecting consumers.
The consequences of gift card fraud extend far beyond financial losses for consumers and retailers. Fraudulently obtained gift cards serve as a vehicle for laundering illicit funds, enabling the flow of money across international borders without detection. Investigations have linked such fraud schemes to drug cartels, human trafficking operations, and cybercriminal enterprises. This is not a victimless crime — it fuels a broader ecosystem of illegal activity that undermines public safety.
Recognizing the urgency of the problem, major retailers, gift card issuers, and law enforcement agencies have launched initiatives to disrupt fraud networks.
Project Red Hook, a collaboration between Homeland Security Investigations and the private sector, has already resulted in more than 150 arrests since its inception in early 2024.
Retailers are investing in cutting-edge security measures such as encrypted QR codes, dynamic PIN systems, and real-time fraud monitoring to prevent tampering. Training programs are being rolled out to equip retail employees with the tools to recognize and prevent gift card fraud at the point of sale.
While these efforts represent critical progress, they must be supported by stronger legal deterrents. Criminals have exploited gaps in state and federal statutes, taking advantage of jurisdictions where gift card fraud is either lightly penalized or not explicitly addressed in the law. Prosecutors often struggle to bring cases forward due to the lack of clear legal definitions around unauthorized gift card redemption and the absence of dedicated criminal penalties.
The National District Attorneys Association and the International Association of Chiefs of Police urge lawmakers to support legislative measures to classify gift card tampering as a felony and provide prosecutors and police with the tools needed to pursue organized crime syndicates effectively.
Additionally, prosecutors must be empowered to charge individuals for unauthorized possession and misuse of gift card redemption information, closing a major loophole that fraudsters exploit. Laws should also be updated to address victim-assisted scams, in which criminals deceive individuals into revealing their gift card details under false pretenses.
The rise of gift card fraud is not merely a consumer protection issue — it is transnational organized retail crime that demands a coordinated response. Retailers, gift card issuers, law enforcement, and policymakers must work together to ensure that gift cards, intended to provide convenience and joy, do not become tools of exploitation and crime.
With stronger laws, better enforcement, and continued industry collaboration, we can disrupt these fraudulent schemes, protect consumers, and dismantle the organized crime networks that profit from them. The time to act is now.
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Summer Stephan is the District Attorney for San Diego County, California; Ken Walker is the Chief of Police for the City of West University Place, Texas.