‘Steel’: Ron DeSantis super PAC ad targets Donald Trump, Dr. Fauci

Steel Desantis
New ad plays up the Governor's toughness, Blue Collar roots.

A super PAC backing Ron DeSantis for President contrasts the Governor’s “steel” with something less impressive from former President Donald Trump.

The 60-second “Steel” hits a number of points, but is predicated on a central image: a picture of a White man in a hard hat watching Trump and Dr. Anthony Fauci talking COVID-19 mitigation strategies.

“Steel isn’t forged overnight. But after all the mining, blasting and casting is done, it’s strong. It lasts,” a tough talking narrator intones.

The spot introduces the Florida Governor as “the grandson of a steelworker,” before playing up more familiar biography, such as his stint in the Navy as a JAG Officer, where he earned a Bronze Star before “holding the Republican establishment accountable” in D.C. in Congress.

From there, the narrator contends DeSantis “stood up to Dr. Fauci when others stood aside,” and “got the smut out of schools,” and “refused to let Walt Disney push us around.”

“Ron DeSantis never backs down. Because his backbone wasn’t forged overnight. Ron DeSantis: conservative warrior, always,” the ad concludes.

The spot follows up mail from the political committee sent out Thursday in Iowa, New Hampshire, South Carolina and Nevada, five-page mailers to the early states, explaining why the as-yet-undeclared potential Presidential candidate should be the next Republican Presidential nominee.

“A Leader. A Fighter. A Winner. Who never backs down,” asserts the cover page, captioning a picture of the Governor looking steely eyed and resolute.

From there, readers are treated to lengthy textual biography, including descriptions of the Governor’s “blue-collar backbone forged with steel” and DeSantis’ “honor, courage, and commitment.”

The ads presumably will help DeSantis recover from recent doldrums in the polls. Recent New Hampshire surveys show DeSantis anywhere from 20 points to 33 points behind Donald Trump.

The former President doubles DeSantis’ support in South Carolina, where Nikki Haley is within the margin of error of a tie for second place.

In Iowa, meanwhile, Trump is up by 30 points over DeSantis in the most recent polling.

See the new spot here.

A.G. Gancarski

A.G. Gancarski has been the Northeast Florida correspondent for Florida Politics since 2014. His work also can be seen in the Washington Post, the New York Post, the Washington Times, and National Review, among other publications. He can be reached at [email protected] or on Twitter: @AGGancarski


6 comments

  • Last name Ron, First name Mo.

    April 22, 2023 at 3:10 pm

    “Rhonda’s Panties, Conservative Whiner.” Yeah, that’ll win over the Trump voters.

  • Dont Say FLA

    April 22, 2023 at 3:32 pm

    Mo’s SuperPAC Don’t Bend Over is trying to take back the word Steal by using Steel in a commercial? What a bunch of doofuses. No wonder they already had a shakeup and the candidacy isn’t even announced yet. Stop The Eel: Make sure Rhonda’s Panties never makes it out of Fleur D’uh.

  • SteveHC

    April 22, 2023 at 4:42 pm

    Yeah, being “the grandson of a steelworker” sure does make DeSantis “forged of steel” lol. He comes across more like a right wing extremist A. I. bot rather than human.

  • Donald J Trump

    April 22, 2023 at 7:22 pm

    Vote for me. I’ll protect LGBT and abortion. I’ll send in the military if I have to.

  • Biscuit

    April 23, 2023 at 2:36 pm

    Man of Steel, huh? Give me a chance to bite him–he’ll cry like a baby with the poopies.

  • Bert Stimson

    April 23, 2023 at 6:04 pm

    Stop the Steel!

Comments are closed.


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