Another poll shows Disney more popular than Ron DeSantis

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Mickey Mouse still towers over 'America's Governor.' At least for now.

Gov. Ron DeSantis may be among the leading Republican choices in 2024, but he’s still not as popular as Mickey Mouse.

That’s one takeaway from a fresh national poll tracking the popularity of the Florida Governor and the Walt Disney Company, at least.

A poll of 1,500 adult citizens from The Economist and YouGov conducted between Nov. 26 and Nov. 29 showed that while both DeSantis and Disney are above water in terms of net favorable numbers, the man supporters call “America’s Governor” still has a way to go to catch up with the entertainment giant.

Disney was regarded favorably by 55% of respondents and unfavorably by 36% of respondents, with an additional 9% saying they didn’t know. Meanwhile, 38% of respondents approved of DeSantis, with 35% disapproving, and an additional 26% not sure how they felt about him.

The split with registered voters was less pronounced, but still in Disney’s favor. A slim majority of registered voters (52%) approved of Disney, against 42% disapproval. DeSantis met with 46% approval and 40% disapproval from the same cohort.

DeSantis did prevail among self-identified conservatives. The Governor was +61 with them, with 73% approval and 12% disapproval. Disney was underwater with conservatives, meanwhile, with 37% approval and 59% disapproval.

Similarly, Disney was -30 with self-identified Donald Trump voters, while DeSantis was +68 with the same cohort.

The overall survey result tracks with previous polling demonstrating that as popular as DeSantis is on the Right, he’s not quite as popular as the company he targeted in the wake of its objections to the state’s Parental Rights in Education legislation passed earlier this year.

A May survey commissioned by NBC News and performed by Hart Research Associates/Public Opinion Strategies showed Disney outperforming DeSantis in overall popularity, with 33% for Disney and 28% for DeSantis, and in net favorability, where Disney was +3 and DeSantis +2.

Earlier this year, Florida lawmakers advanced two bills, SB 4C and SB 6C, which targeted Disney after the company said that it would work to repeal the parental rights legislation.

The former bill was intended to punish the company by stripping Disney of its self-governing status in the Reedy Creek Improvement District, a process that is still aspirational but slated to happen by June, 2023. Another bill removed a carve-out created for Disney exempting it from a law passed in 2021 targeting so-called Big Tech.

According to comments made to Tucker Carlson of Fox News, DeSantis doesn’t seem willing to consider changing the law back, even as Bob Iger resumed the CEO role recently and said he regretted the company being “dragged into” to the debate over the legislation.

“We didn’t drag them in, Tucker, they went in on their own,” DeSantis said Tuesday. “And not only opposed the bill. They threatened to get it repealed. These are parents’ rights … important policies in our state. They’re very popular.”

“So they brought this upon themselves,” DeSantis added. “All we did was stand up for what was right. And yes, they’re a big, powerful company, but you know what? We stand up for our folks and I don’t care what a Burbank-based California company says about our laws.”

A.G. Gancarski

A.G. Gancarski has been the Northeast Florida correspondent for Florida Politics since 2014. His work also can be seen in the Washington Post, the New York Post, the Washington Times, and National Review, among other publications. He can be reached at [email protected] or on Twitter: @AGGancarski


18 comments

  • Joe Corsin

    November 30, 2022 at 12:23 pm

    Ron DeSanctimonious was a Nazi Lowrider. Tom was a Skinhead. Rubio is a Peckerwood and Rick Scott is in the Aryan Brotherhood.

    • Paul Passarelli

      November 30, 2022 at 4:29 pm

      SMH — Go away Joe, Elliott, Ocean, whatever. Stop trolling with your Fake Aliases

      • The pass

        December 6, 2022 at 1:19 am

        And Paul got passed around by all of them as the “ little aryan”

    • Greg Dees

      December 1, 2022 at 10:43 am

      Trolls are everywhere

  • Ray Harn

    November 30, 2022 at 3:01 pm

    Corporate greed gave us Disney God gave us DeSantis. AMEN!

    • George

      December 1, 2022 at 3:48 pm

      In order to prove God gave you DeSantis you would first have to prove God exists and no one on the face of the earth can prove that. If by some cosmic miracle you did, that would mean God was actually the devil, since no benevolent God would give society such an evil despicable human being.

      • DeSantis > Jesus Christ

        December 9, 2022 at 3:22 pm

        DeSantis is the new Jesus. He’s god’s son, and Jesus is a has-been now. I think we should start a church where we pray to Ron DeSantis. He’s just that amazing.

  • Paul Passarelli

    November 30, 2022 at 4:26 pm

    the story reads: “Disney was regarded favorably by 55% of respondents and unfavorably by 36% of respondents, with an additional 9% saying they didn’t know. Meanwhile, 38% of respondents approved of DeSantis, with 35% disapproving, and an additional 26% not sure how they felt about him.”

    Which proves that the aforementioned poll results aren’t worth the paper they’re printed on. Must have been run by Quinnipiac — the most dishonest ‘supposedly reliable’ poll organization this side of the Soviet Union’s Pravda.

  • Mary

    November 30, 2022 at 10:40 pm

    Disney is more popular than DeSantis? Is anyone actually surprised by this?

    • 370H55V I/me/mine

      December 11, 2022 at 7:21 pm

      More popular than The Beatles? 🙂

  • Jasper

    December 1, 2022 at 2:17 am

    Thanks god we don’t have him in California

  • Kara

    December 1, 2022 at 3:02 am

    Ray Harn, God would never give anyone such a hateful, discriminating, self-serving, wanna-be dictator who spreads hate and who only serves his base.

  • Greg Dees

    December 1, 2022 at 10:58 am

    I have never heard of “Fresh National polling ” before? Is it a for pay company, a university, or even in the US? There is a good chance that 50% of the random polled persons has no idea who DeSantis is. Last Randon “on the street pool” by TV a comedian show, only 38% could name the VP of the US, and that was IN the US. Fact: As of right now, National polls don’t matter, he is Florida’s Govenor who won 60/40 last month.

  • Dean

    December 1, 2022 at 8:18 pm

    Disney CEO fired, new CEO already issued apology and voices regret that Disney went down this path, Disney has lost hundreds of millions of dollars since they started the fiasco, pedophiles working for Disney continue to get arrested (and have been getting arrested for years), DeSantis wins 60-40, Disney faces additional losses do to loss of sweet heart deal …. so yeah, looks like a clear win for the mouse ….

    • Republicans worship Lucifer

      December 9, 2022 at 3:16 pm

      And yet once DeSantis is dead, buried in the ground, and burning in hell for all eternity, Disney will still be here.

  • Bernardo

    December 2, 2022 at 7:44 am

    Wow DeSantis just 17 points behind an international brand that has a 75 year advantage in branding and trillions of dollars spent over those 75 years in marketing Disney brand to generations of Americans and DeSantis brand expenditure so far only marketed in Florida? That’s great for Governor and scary bad for Disney. I bet margin much closer in Florida although marketing dollars still a trillion dollars for every $1 DeSantis has spent. Disney should get on phone with DeSantis campaign team right away and hire them. That’s why they fired their CEO

  • Damien McLeod

    December 4, 2022 at 1:06 am

    Micky, Donald, and Goofy forever, Ron never-ever.

  • James

    December 9, 2022 at 3:08 pm

    Mosquitos are more popular than Ron DeSantis

Comments are closed.


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