Debbie Mucarsel-Powell campaign for Senate debuts first Spanish-language ad for Hispanic Heritage Month
Image via Debbie Mucarsel-Powell.

Debbie Mucarsel-Powell DMP
She said reaching Florida’s Hispanic communities “early and often” is a top priority for her campaign.

Former U.S. Rep. Debbie Mucarsel-Powell’s campaign for Senate has released its first Spanish-language ad of the election cycle, aimed at Floridians celebrating National Hispanic Heritage Month.

The 50-second spot is titled “Nuestra Comunidad” and is running on digital platforms. It highlights how Mucarsel-Powell immigrated to America as a teenager seeking a better life — a story shared by many in the Sunshine State.

“I came to the U.S. at a young age with a mother in search of opportunities and the American dream,” she said.

“I was the first South American immigrant ever elected to Congress and have fought my entire career to ensure the opportunities that my family had to succeed are here for every Floridian in search of a better life. Reaching Florida’s Hispanic communities early and often is one of my top priorities as I run for U.S. Senate, because my story truly is the story that so many Floridians share across our state.”

The ad is part of an ongoing six-figure digital ad push. Hispanic Heritage Month runs Sept. 15-Oct. 15.

Mucarsel-Powell, a Democrat, unseated Republican U.S. Rep. Carlos Curbelo in 2018. She served one term, losing to former Miami-Dade Mayor Carlos Giménez, who successfully defended his seat against former Democratic state Rep. Robert Asencio in November.

On Aug. 22, she launched a challenge against freshman Republican U.S. Sen. Rick Scott, the immediate past Governor of Florida who narrowly won his seat in the Senate the same year she won hers in Congress.

Since leaving office, she has doubled down in her fight against gun violence, joining Giffords as a senior adviser in support. Her father, Guido Mucarsel Yunes, was shot and killed outside her family home in Ecuador.

She said “democracy is at stake” in her race against Scott, who voted against certifying President Joe Biden’s 2020 victory over Republican Donald Trump and repeated an unfounded claim of voter fraud during his 2018 race for senate as recently as a year ago.

Scott’s campaign has dismissed Mucarsel-Powell’s challenge as a non-threat.

This week, four Democratic members of Congress — Kathy Castor, Lois Frankel, Maxwell Frost and Debbie Wasserman-Schultz endorsed her.

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Jacob Ogles contributed to this report.

Jesse Scheckner

Jesse Scheckner has covered South Florida with a focus on Miami-Dade County since 2012. His work has been recognized by the Hearst Foundation, Society of Professional Journalists, Florida Society of News Editors, Florida MMA Awards and Miami New Times. Email him at [email protected] and follow him on Twitter @JesseScheckner.


3 comments

  • Earl Pitts "New Earl" American

    September 25, 2023 at 8:25 am

    Wow this sounds great,
    She’s Hispanic, the target voters are Hispanic, what could possably go wrong???
    Oh wait a minute:
    Debbie is a Democrat which unfortunatly means she’s a “Dook 4 Brain’s Leftist.
    Lets just take any Dook 4 Brain’s Leftist Bananna Republic in S. America where 97% of Debbie’s dream voter’s came from:
    Yeah, America, those Bananna Repulblics all $uck in every way and in every interpertation of the word.
    NewsFlash:
    Hispanic voters in The USA are not clannish voters in the same respect that 73.87% of Black voters in The USA are clanish. In fact its the total reverse. No Hispanic will Ever vote for another Hispanic who has the same Dook 4 Brains Leftist political views of the failed South American Bananna Republics dictators (which their families escaped from).
    Yet somehow Democrats in The USA think all Hispanic’s are clannish like The USA’s Black voters. Yeah, America, I know it is totally illogical for Democrats to think that way …. [Most likley due to all Democrats suffering with the dreaded Dook 4 Brains Leftism mental illness].
    Anyway out of respect to my new online Besty, Beverly Brevity, I am going to resist the “Old Earl’s” proclivity to pontificate on and on, and on and on, and end it here.
    Thank you America,
    Earl Pitts “Beverly’s Besty” American
    *Thats right America “New Earl” just busted out on the set!!!!!*

  • Rick Whitaker

    September 25, 2023 at 9:10 am

    if mucarsel – powell loses to a scumbag like scott, desantistan is in trouble. on the other hand she could pull the whole election toward a down ballot and up ballot rejection of maga candidates. i’m hoping for the latter.

    • Julia

      September 25, 2023 at 1:02 pm

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